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  • Writer's pictureEmpoura

Launching Your Nurse Run Business

Updated: Mar 30, 2022

Empoura founder and financial services veteran Rob Goodall hosts the first in a series of free webinars focused on launching your Nurse led business. Leveraging his 20 years of experience in financial services, Rob discusses how to create a business model in Lean Canvas, and answer any questions you have. The process of business model construction and modification, also called business model innovation, is key to understanding how and where your business can be successful.

The session covers these topics:

  • Choose an idea

  • Define customers and users

  • Identify the problem you solve

  • Validate existing alternatives

  • Describe potential revenue streams

  • Focus on early adopters

  • Describe your differentiated solution

  • Articulate your unique value proposition

  • Define your cost structure

  • Create key metrics

110 views2 comments


Apr 02, 2022

Hello! I watched you video! VERY interesting!! I opened a business as a RN (actually I’m a CRNA) in aesthetics starting in 6-2020. I have my business, my medical director’s business and it is moving but Very slowly. I wasn’t sure if your company would have anything to help me with ie: website and funnel, promoting through RN sites etc. that you think maybe helpful at this point.

Thank you,

Tracey McMullen MS CRNA

Aesthetically Appealing Inc

Big Rapids, Michigan


May 10, 2022
Replying to

Hi Tracy - Yes we would! Our platform allows you to launch your business and website. We are happy to discuss specific needs and customize a website and promotional funnel for you. Drop me an email at

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